Solution Partners

We see “validation in every organization” as our mission and it is our job to help our customers in making better and faster decisions. To fulfil our job, we make use of (web) data and psychology in combination with business consultancy and change management. Together with our customers we look at sales funnels, customer journeys, customer behavior and company culture in order to improve conversion rates. By only focussing on optimization and behavior we are specialists in the marketplace. Our business is built on 4 pillars: 1. Conversion Optimization. We use AB-testing, growth-hacking and other techniques to validate ideas and marketing insights. All activities are based on data and the deep understanding of the psychology behind why people buy or convert. We use our in-house developed processes to come to unique experiments and great results. 2. Conversion Intelligence. Knowledge on customer behavior is one of the least developed areas in online marketing. We, however, see this as one of the most important areas in the validation process. Together with our customers we try to understand their customers. 3. Conversion Culture. We help our customers to embed validation in their organizational culture. We set up teams, structure and start processes around experiments, use workshops to share knowledge, and help with stakeholder management. Our primary focus is to create Operational Excellence in validation. All in order for organizations to grow in knowledge, people and business. 4. Conversion Academy. We want to spread the word (and knowledge). At our academy you can learn all about optimization. From using tools, statistics, UX-design and being data-driven to optimizing on the basis of psychology.

ADA is a data and AI company that designs, builds, and scales trusted AI-powered commerce experiences that drive measurable outcomes, combining AI Identity & Trust, AI-Powered Personalisation & Commerce, and AI-Ready Data Stack Enablement Solutions. Headquartered in Singapore and Malaysia, and operating across 14 markets with a 1,000-strong team serving 1,500 clients across Retail, CPG, BFSI, and more, ADA helps enterprises unlock value from data and transform marketing and commerce with data, AI, and technology.

Like Reply is a data-driven Digital Marketing specialist with expertise in analytics, attribution modeling, marketing automation, lead management, SEO and performance media as well as AdTech/MarTech projects. With its expertise, Like Reply creates the best possible digital experiences by combining effective solution design with innovative Marketing and E-Commerce Cloud Technology. The company's services range from the analysis of business and marketing KPIs to the design of processes and Customer Journeys to the implementation and operation of Marketing Cloud Solutions. Like Reply is part of the Reply Group.

Improving customer experiences with data-driven experimentation. At Conversion, we work with start-ups to large enterprises to optimise their customer experience. Our services are designed to match your needs: from full-service experimentation to training your internal tea By A/B testing new messaging, design and functionality – and even pricing and products – we’ve helped our clients generate over £1 billion in additional revenue.

We are a customer-centric experimentation consultancy. Let’s start with data then build and execute A/B testing and personalization programs that pay off. Let’s create a user experience that turns customers into superfans.

20 years ago, Multiplica was created by a handful of like-minded friends who wanted to see beyond the status quo when it came to digital experiences and were hungry to explore new and better ways of connecting with users. We Analyze, Strategize and Optimize using Conversion Rate Optimization tactics and our extensive knowledge of User Experience while increasing our client’s bottom line. Today, we have a lively and fast-growing presence with 10 offices around the world, including our Europe, U.S. and Latam and 500 Digital Artisans, as we lovingly call them, working daily with hundreds of clients. We craft online experiences that accelerate marketing results and blow conversion rates, turning users into customers, and customers into brand evangelists. We don’t just increase your bottom line: we redefine it.

Driving growth through Experimentation and Personalisation High impact conversion rate optimisation for your digital business. If you are looking for your best investment this year and want to get your digital business working as effectively as a formula one pit stop then look no further. Lean Convert deliver this through customer-centric testing, conversion rate optimisation and personalisation. Our expert team helps you increase conversion rates at lightning speed to deliver maximum impact to your customers, using our Lean Service Framework

eClerx provides critical business operations services to over fifty global Fortune 500 clients, including some of the world’s leading companies across financial services, cable & telecom, retail, fashion, media & entertainment, manufacturing, travel & leisure, software and high-tech. Incorporated in 2000, eClerx is one of India’s leading process management and data analytics companies and is today traded on both the Bombay and National Stock Exchanges of India.

Optimal Ways is an agency specialized in Digital Analytics for ecommerce and retail, which supports its clients in France and internationally, in French and English. Its mission is to enable ecommerce teams to make the right decisions thanks to reliable digital data. The agency is also a training center, which offers customized training paths. Created in 2011 by Nicolas Malo, Optimal Ways now has a dozen consultants and relies on a network of experts and partners around the world. Member of the 1% for the Planet collective, the agency is committed to a CSR approach and supports "retail for good" start-ups. For more information, visit www.optimalways.com.

McCann Manchester leads the North of the UK as the number 1 integrated agency and is part of McCann Worldgroup, the Effie Index’s Most Creatively Effective Agency in the world. Positioned as the global centre of excellence for retail, we provide fully integrated marketing services for some the UK’s largest brands including digital acquisition and website design and development. We are one of a few organisations in the world with a Master Certified UX team and Certified Usability Analysts, specialising in e-commerce Conversion Research and User Experience Design. This is supported by a team of digital acquisition specialists to enable a truly integrated view of the customer journey experience .

Tribal Worldwide (www.tribalworldwide.com), a global creative agency, is headquartered in New York City with 60 offices spanning 42 countries around the globe. Since its founding in 2000, Tribal has expanded and been recognized well beyond its digital roots. By 2005, Tribal was named Interactive Agency of the Year by Adweek and was heavily recognized at the Cannes International Advertising Festival, where it took home the most Lions and the Cyber Grand Prix. In 2007, Tribal was the first “digital” agency to be named Global Agency Network of the Year by Advertising Age and in 2009 was the first to win the Grand Prix in Film at the International Advertising Festival at Cannes. The agency was inducted into The FWA Hall of Fame in 2012, an industry-recognized Internet awards program and inspirational portal that honors cutting-edge digital creativity. In 2013, Tribal won Agency of the Year at the 17th Annual Webby Awards garnering seven Webby Awards, one People's Voice Award and ten nominations. Today the agency continues to draw on its expertise in digital innovation and its heritage of creativity and insights to bring clients the most effective and discerning marketing solutions for today’s world. Tribal Worldwide is part of Omnicom Group's (NYSE: OMC) DDB Worldwide.

commonFont is a premier professional services firm offering advanced technical delivery capabilities and consultative advisory services. We work with global brands to optimize digital insights and improve omnichannel experiences at scale. With a client-first approach, we identify solutions that meet client business needs, then translate strategy into execution across technology platforms and operational teams. The intersection of people and technology is our sweet spot. • We drive durable business outcomes through forward-looking design, implementation, and management of leading Customer and Employee Experience technologies like Qualtrics and Medallia. • We offer expertise in how to enrich feedback data through integrations with real-time digital insights, CRMs, CDPs, ticketing software, and marketing automation tools. • We specialize in Human-Centric Experience Management, facilitating a comprehensive understanding of your customers to create and curate personalized experiences.

We’re specialists in human behavior and sophisticated data analytics. For nearly 50 years, LRW has helped brands in almost 90 countries apply research and analytics to understand their customers and drive measurable business success. We strive to be refreshingly human strategic partners, uncovering real growth levers in strategy, communication, innovation, and experiences.

Conflux is a leading consulting firm in the field of user experience research and design. We assist companies in creating innovative products and services that drive significant business growth by utilizing a human-centered design approach. Our mission is to improve the experience for our clients and their end users, through careful analysis, conceptualization, and design. With our expertise and guidance, we help our clients achieve their business objectives. Our core capabilities include user research, usability testing, information architecture, interaction design, visual design and design strategy. Take your products and services to the next level with Conflux's specialized UX capabilities. Our services: • UX Assessment Improve your website or app's user experience with Conflux's comprehensive UX assessment. Our expert analysis uncovers optimization opportunities and sets your digital presence on the path to success • UX Analytics Unlock the full potential of your digital analytics with Conflux's expert UX analytics services. Our analysis of existing data and utilization of client tools provides a comprehensive understanding of user behavior, allowing for informed and effective optimization decisions. • Benchmark Analysis Stay ahead of the competition with Conflux's benchmark analysis. Our expert team evaluates and compares the most successful solutions within your industry, providing a comprehensive understanding of the state-of-the-art and a clear path for outperforming your competitors. • User Interview Services Gain valuable insights from your target users with Conflux's user interview services, including video interviews, think-aloud exercises, and needs assessment. • UX Consultancy Services - Elevate your UX design with Conflux's consultancy services, including proposal development for the UX design of a service. • Design System Manager (DSM) Services Streamline your design process with Conflux's DSM services, including the creation of a design system, style guide, pattern library, and best practices for its continued evolution. • UX/UI Design Implementation Ensure a successful implementation with Conflux's UX/UI design services, including iterative design sprints, requirements gathering, and final interactive design ready for development handoff. • And More Maximize the potential of your project with Conflux's wide range of techniques, including over 25 options that can be tailored to your specific needs and guidance through the complexity of UX research.

We help organizations across the private, public, and social sectors create Change that Matters. From the C-suite to the front line, we partner with our clients to transform their organizations in the ways that matter most to them. This requires embedding digital, analytics, and design into core processes and mind-sets, and building capabilities that help organizations and people to thrive in an ever-changing context. With exceptional people in 65 countries, we combine global expertise and local insight to help you turn your ambitious goals into reality.

CLIENT SERVICES When clients win, we win. Our service principle is singular: when clients win, we win. Simple in structure, consistent in quality, and laser focused on business outcomes, premium client service is our primary duty. Our clients benefit from our scale which represents $50B media billings in the global marketplace (COMvergence, 2019). MEDIA STRATEGY Strategy is sacrifice. Our focus is in engaging the consumers that matter most to our clients’ businesses. We have a modern and precise understanding of our audiences and the value brands can bring to them. As populations and consumers transform around the world, we make advertising work better through cultural and data-based insights and sound media strategies. MEDIA INVESTMENT Investment integrity is everything. Combined with GroupM’s global scale, our media investments – guided by brand safety, leading privacy principles and premium relationships – represent 1 out of 3 ads in the global marketplace. Through modern investment services, we put money against goals that move businesses forward. DATA SCIENCE Data future-proofed. We’re future-proofing our audience-based planning through “synthetic” data. While no silver bullet technology will meet every media challenge, our perspective on client data augmentation provides an alternative identity-based solution.

Your Global Partner in Digital Transformation We provide cutting-edge and highly innovative solutions and services to help our clients stay ahead in an era of digital first experiences. Enterprise Content Management We help organisations to streamline information lifecycles and manage content processes as part of our everything-you-need information governance services. Customer Experience Management Tailored digital platforms for web content & asset management, ecommerce, marketing automation and advanced analytics.

Tinext is a Digital Experience Agency that transforms clients' digitisation needs into concrete projects. Tinext consultants provide digital advisory services on planning and executing end-to-end customer journeys across digital channels. The core of Tinext expertise lies in the delivery of projects to enhance digital customer experiences, providing solutions by introducing new technologies or connecting with existing tools, breaking silos and transferring expertise.

Advanced technologies and analytics for market leaders. We use data science, advanced analytics, and machine learning to extract actionable insights about your clients, prospects, and everything else for your business. We strive to set and exceed the highest standards of service and quality of our insights, implementations, and integrations for our valued clients. We look forward to helping you unlock the power of your data.

Strategy, Digital and Data are inseparable today. For 20 years, Equancy has been supporting its clients in their growth strategies around digital and data transformations. From the design and architecture of data services and applications to the identification and implementation of use cases and the setting up of data governance, we combine a thorough understanding of your business challenges with expertise in the use of data and new technologies. As our client references show, we support your ambitions internationally and in all business sectors.

Established in 1994, Object Edge is an award-winning digital consultancy working in B2B, B2C, and D2C. In a challenging digital landscape, we help businesses differentiate and compete by serving their customers, partners, and associates through effortless digital experiences. We design, implement, and support content, commerce, subscription, and CPQ with a data-driven, highly collaborative, and best-in-class team. Learn more at objectedge.com or find us on LinkedIn.