Solution Partners

We see “validation in every organization” as our mission and it is our job to help our customers in making better and faster decisions. To fulfil our job, we make use of (web) data and psychology in combination with business consultancy and change management. Together with our customers we look at sales funnels, customer journeys, customer behavior and company culture in order to improve conversion rates. By only focussing on optimization and behavior we are specialists in the marketplace. Our business is built on 4 pillars: 1. Conversion Optimization. We use AB-testing, growth-hacking and other techniques to validate ideas and marketing insights. All activities are based on data and the deep understanding of the psychology behind why people buy or convert. We use our in-house developed processes to come to unique experiments and great results. 2. Conversion Intelligence. Knowledge on customer behavior is one of the least developed areas in online marketing. We, however, see this as one of the most important areas in the validation process. Together with our customers we try to understand their customers. 3. Conversion Culture. We help our customers to embed validation in their organizational culture. We set up teams, structure and start processes around experiments, use workshops to share knowledge, and help with stakeholder management. Our primary focus is to create Operational Excellence in validation. All in order for organizations to grow in knowledge, people and business. 4. Conversion Academy. We want to spread the word (and knowledge). At our academy you can learn all about optimization. From using tools, statistics, UX-design and being data-driven to optimizing on the basis of psychology.

Tribal Worldwide (www.tribalworldwide.com), a global creative agency, is headquartered in New York City with 60 offices spanning 42 countries around the globe. Since its founding in 2000, Tribal has expanded and been recognized well beyond its digital roots. By 2005, Tribal was named Interactive Agency of the Year by Adweek and was heavily recognized at the Cannes International Advertising Festival, where it took home the most Lions and the Cyber Grand Prix. In 2007, Tribal was the first “digital” agency to be named Global Agency Network of the Year by Advertising Age and in 2009 was the first to win the Grand Prix in Film at the International Advertising Festival at Cannes. The agency was inducted into The FWA Hall of Fame in 2012, an industry-recognized Internet awards program and inspirational portal that honors cutting-edge digital creativity. In 2013, Tribal won Agency of the Year at the 17th Annual Webby Awards garnering seven Webby Awards, one People's Voice Award and ten nominations. Today the agency continues to draw on its expertise in digital innovation and its heritage of creativity and insights to bring clients the most effective and discerning marketing solutions for today’s world. Tribal Worldwide is part of Omnicom Group's (NYSE: OMC) DDB Worldwide.

Atoms is an experience design studio based in Milan, Padua and Arborea, focused on Research, Design and Development. Our studio crafts digital products and services, blending data and human needs to generate insights thanks to quantitative and qualitative research. We use cutting edge technologies to develop complex digital products with smooth interactions.

We are a global agency that delivers experience-led transformation, powered by creativity. We solve complex business challenges through digital marketing, ecosystems and products, driving digital strength and brand loyalty.

In the real world, you don’t need big promises about transformation, or the endless “exploratories” that accompany them. You need progress. You need a clear path to new market share - today. You need better ways to leverage data across your organization. You need new products and experiences to be designed, built, deployed and improved in less time and with greater insight. Whatever creating new value looks like for your business, it won’t be accomplished through conversation alone. Transformation isn’t a process or a product. It’s an outcome - the result of a thousand steps in the same direction. Progress is what makes transformation possible. By combining deep industry expertise, data-intelligence, world-class engineering and seamless delivery, we’re setting out to prove why it’s time for a new approach to making progress.

Growing brands is a challenge that excites us. To unlock growth, you need a big picture perspective across the whole communications system. That’s why we pioneered Systems Thinking in media. As the trusted partner to more than 2000 brands globally, we are committed to keeping our clients at the forefront of a constantly evolving industry, whether that’s branding, performance or eCommerce. Through our cutting-edge technologies and unparalleled data, we don’t simply create automated processes – our experts combine our systems and technologies with a relentless focus on driving growth for our clients. It helps that we are one of the world’s top three global media networks, and part of GroupM and WPP. This gives us access to the richest data sets and the most robust benchmarks in the business. We use this data to power The System, our proprietary planning platform. Every day, this enables our 8,000 people – in 125 offices, across 100 markets – to unlock our clients’ growth potential for their brands.

MeasureWorks: Your Partner in Digital Excellence We are Innovators, frontrunners, & collaborators MeasureWorks is a team that believes web performance is a fundamental requirement for every user interaction on web, device, or connectivity layer. We deliver fast user experiences; you receive higher transaction volume. Our mission is to empower our customers with a top-performance mindset We see it as our mission to empower our customers and their ecosystem partners to create a performance mindset and deliver fast, responsive, and available user experiences to their end-users. We help you manage, optimize, and deliver optimal performance continuously. With online services exploding and attention as the most valuable currency, having a strategy for outstanding customer service is vital for survival. Performance will be the key to success. We have a variety of services to complement Contentsquare among: • Full Stack Observability • Business Process Monitoring • Release Quality Assurance • Performance Testing • Performance Optimization

Merkle is a global data-driven, technology-enabled performance marketing agency. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with world-class brands like Dell, T-Mobile, Samsung, GEICO, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Habitat for Humanity, and many others to build and execute customer-centric business strategies. With more than 9,600 smart, dedicated people in more than 50 offices around the world, we are still growing at a rate that outpaces the market, with 2019 net revenue of $1.1 billion. Performance marketing focuses on measurable outcomes. It is judged based on campaign results, the value of your customer relationships, and loyalty earned against your marketing investment. A customer-focused approach that employs individualized targeting and personalized messaging is a key driver of performance. And a people-based marketing strategy takes that personalization to another level, delivering truly unique and tailored customer experiences in real time.

McCann Manchester leads the North of the UK as the number 1 integrated agency and is part of McCann Worldgroup, the Effie Index’s Most Creatively Effective Agency in the world. Positioned as the global centre of excellence for retail, we provide fully integrated marketing services for some the UK’s largest brands including digital acquisition and website design and development. We are one of a few organisations in the world with a Master Certified UX team and Certified Usability Analysts, specialising in e-commerce Conversion Research and User Experience Design. This is supported by a team of digital acquisition specialists to enable a truly integrated view of the customer journey experience .

Optimize matter est un cabinet de conseil spécialisée en Data analytics, Customer experience et Data cloud, alliant expertise technique et conseil stratégique. Nos consultants aux profils hybrides , Data & Tech, accompagnent leurs clients de la définition et la mise en œuvre opérationnelle de leurs projets Data.

Conflux is a leading consulting firm in the field of user experience research and design. We assist companies in creating innovative products and services that drive significant business growth by utilizing a human-centered design approach. Our mission is to improve the experience for our clients and their end users, through careful analysis, conceptualization, and design. With our expertise and guidance, we help our clients achieve their business objectives. Our core capabilities include user research, usability testing, information architecture, interaction design, visual design and design strategy. Take your products and services to the next level with Conflux's specialized UX capabilities. Our services: • UX Assessment Improve your website or app's user experience with Conflux's comprehensive UX assessment. Our expert analysis uncovers optimization opportunities and sets your digital presence on the path to success • UX Analytics Unlock the full potential of your digital analytics with Conflux's expert UX analytics services. Our analysis of existing data and utilization of client tools provides a comprehensive understanding of user behavior, allowing for informed and effective optimization decisions. • Benchmark Analysis Stay ahead of the competition with Conflux's benchmark analysis. Our expert team evaluates and compares the most successful solutions within your industry, providing a comprehensive understanding of the state-of-the-art and a clear path for outperforming your competitors. • User Interview Services Gain valuable insights from your target users with Conflux's user interview services, including video interviews, think-aloud exercises, and needs assessment. • UX Consultancy Services - Elevate your UX design with Conflux's consultancy services, including proposal development for the UX design of a service. • Design System Manager (DSM) Services Streamline your design process with Conflux's DSM services, including the creation of a design system, style guide, pattern library, and best practices for its continued evolution. • UX/UI Design Implementation Ensure a successful implementation with Conflux's UX/UI design services, including iterative design sprints, requirements gathering, and final interactive design ready for development handoff. • And More Maximize the potential of your project with Conflux's wide range of techniques, including over 25 options that can be tailored to your specific needs and guidance through the complexity of UX research.

Cognetik is an analytics and data science company that empowers digital leaders with insights to accelerate decision-making, improve digital experiences, and advance business transformation. Our team of thinkers and builders partner with the Fortune 1000 to help them chart a clear, confident, and data-driven path to gain a competitive advantage and increase revenue. Discover more about our services at https://www.cognetik.com/

Strategy, Digital and Data are inseparable today. For 20 years, Equancy has been supporting its clients in their growth strategies around digital and data transformations. From the design and architecture of data services and applications to the identification and implementation of use cases and the setting up of data governance, we combine a thorough understanding of your business challenges with expertise in the use of data and new technologies. As our client references show, we support your ambitions internationally and in all business sectors.

Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation—inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact. To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures—and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.

We're a specialist Experimentation Consultancy. The transformational power of continuous improvement and innovation through experimentation can be extraordinary. It’s our mission at Creative CX to help organisations of all shapes and sizes to establish highly effective customer experience and experimentation programmes that deliver exceptional results for their customers and the business.

Conversion Maker GmbH is a technology hub and consulting company with a focus on customer value enhancement/conversion optimization. True to the motto "Technology meets People", our 30 person strong team helps our customers generate more sales, more conversions and more loyal customers.

Tinext is a Digital Experience Agency that transforms clients' digitisation needs into concrete projects. Tinext consultants provide digital advisory services on planning and executing end-to-end customer journeys across digital channels. The core of Tinext expertise lies in the delivery of projects to enhance digital customer experiences, providing solutions by introducing new technologies or connecting with existing tools, breaking silos and transferring expertise.

CLIENT SERVICES When clients win, we win. Our service principle is singular: when clients win, we win. Simple in structure, consistent in quality, and laser focused on business outcomes, premium client service is our primary duty. Our clients benefit from our scale which represents $50B media billings in the global marketplace (COMvergence, 2019). MEDIA STRATEGY Strategy is sacrifice. Our focus is in engaging the consumers that matter most to our clients’ businesses. We have a modern and precise understanding of our audiences and the value brands can bring to them. As populations and consumers transform around the world, we make advertising work better through cultural and data-based insights and sound media strategies. MEDIA INVESTMENT Investment integrity is everything. Combined with GroupM’s global scale, our media investments – guided by brand safety, leading privacy principles and premium relationships – represent 1 out of 3 ads in the global marketplace. Through modern investment services, we put money against goals that move businesses forward. DATA SCIENCE Data future-proofed. We’re future-proofing our audience-based planning through “synthetic” data. While no silver bullet technology will meet every media challenge, our perspective on client data augmentation provides an alternative identity-based solution.

Tryzens is an international digital commerce consultancy that take a holistic approach to growing your business, no matter how or where your customers choose to buy. Our team of trading specialists, strategists and technology experts are passionate about growing your business by implementing solutions that optimise performance across all channels. With offices in offices in London, Melbourne, Sydney, Sofia and Trivandrum, we have partnered with some of the world’s most successful retailers and brand owners including Sweaty Betty, Cotton On Group, R.M.Williams, Showpo and Liberty London to provide beginning to end services that help grow businesses and provide the best customer experiences.

Since its 2004 inception, Sure Global Tech has developed Saudi expertise with international standards to provide technological and consultative solutions for a considerable number of public and private organizations in the country. By national talents, Sure provides services of software development, infrastructure, support and operation along with the digital transformation consultations and other SME-oriented products. Recently, Sure advanced two new fields i.e. FinTech which is embodied by its new company "SurePay"; and investing in promising startups.

The Level Access digital accessibility solution combines the most robust platform and deepest bench of accessibility expertise to help organizations create accessible and legally compliant websites, mobile apps, software, and other technology. We have supported the accessibility initiatives of thousands of organizations, from Fortune 500 enterprises to public sector and government agencies, educational institutions, and private sector businesses of all sizes.