Solution Partners

CLIENT SERVICES When clients win, we win. Our service principle is singular: when clients win, we win. Simple in structure, consistent in quality, and laser focused on business outcomes, premium client service is our primary duty. Our clients benefit from our scale which represents $50B media billings in the global marketplace (COMvergence, 2019). MEDIA STRATEGY Strategy is sacrifice. Our focus is in engaging the consumers that matter most to our clients’ businesses. We have a modern and precise understanding of our audiences and the value brands can bring to them. As populations and consumers transform around the world, we make advertising work better through cultural and data-based insights and sound media strategies. MEDIA INVESTMENT Investment integrity is everything. Combined with GroupM’s global scale, our media investments – guided by brand safety, leading privacy principles and premium relationships – represent 1 out of 3 ads in the global marketplace. Through modern investment services, we put money against goals that move businesses forward. DATA SCIENCE Data future-proofed. We’re future-proofing our audience-based planning through “synthetic” data. While no silver bullet technology will meet every media challenge, our perspective on client data augmentation provides an alternative identity-based solution.

Biglight is an Experience Design Agency that helps brands shape digital transformation strategies that are rooted in a profound understanding of customers needs. We design distinctive and engaging digital experiences that meet those needs and deliver business growth. To do this we balance our curiosity and creativity with data, insight, experimentation and measurement. Biglight's clients include Asda, Boden, Halfords, The North Face, Timberland, Vans and Wilko.

ADA is a data and AI company that designs, builds, and scales trusted AI-powered commerce experiences that drive measurable outcomes, combining AI Identity & Trust, AI-Powered Personalisation & Commerce, and AI-Ready Data Stack Enablement Solutions. Headquartered in Singapore and Malaysia, and operating across 14 markets with a 1,000-strong team serving 1,500 clients across Retail, CPG, BFSI, and more, ADA helps enterprises unlock value from data and transform marketing and commerce with data, AI, and technology.

We’re specialists in human behavior and sophisticated data analytics. For nearly 50 years, LRW has helped brands in almost 90 countries apply research and analytics to understand their customers and drive measurable business success. We strive to be refreshingly human strategic partners, uncovering real growth levers in strategy, communication, innovation, and experiences.

We amplify your marketing through technology! Programmads manages the integration of AdTech & MarTech tools. Based in Brussels and Paris with EMEA coverage, Programmads offers its clients (advertisers & marketing agencies) full support around the tools of Digital Marketing. Its objective is to improve the results of marketing actions thanks to technology such as Contentsquare, Google Analytics, Tealium, Programmatic Solutions such as DV360, SA360, Campaign Manager, Adform, CRO solutions such as Google Optimize, Tag & Audience Management via Tag Manager, Dashboard, etc.

Born at the intersection of business, design, and technology, we create experiences of Truth & Beauty to have a positive impact on people—and on the businesses that serve them.

eClerx provides critical business operations services to over fifty global Fortune 500 clients, including some of the world’s leading companies across financial services, cable & telecom, retail, fashion, media & entertainment, manufacturing, travel & leisure, software and high-tech. Incorporated in 2000, eClerx is one of India’s leading process management and data analytics companies and is today traded on both the Bombay and National Stock Exchanges of India.

Merkle is a global data-driven, technology-enabled performance marketing agency. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with world-class brands like Dell, T-Mobile, Samsung, GEICO, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Habitat for Humanity, and many others to build and execute customer-centric business strategies. With more than 9,600 smart, dedicated people in more than 50 offices around the world, we are still growing at a rate that outpaces the market, with 2019 net revenue of $1.1 billion. Performance marketing focuses on measurable outcomes. It is judged based on campaign results, the value of your customer relationships, and loyalty earned against your marketing investment. A customer-focused approach that employs individualized targeting and personalized messaging is a key driver of performance. And a people-based marketing strategy takes that personalization to another level, delivering truly unique and tailored customer experiences in real time.

Growing brands is a challenge that excites us. To unlock growth, you need a big picture perspective across the whole communications system. That’s why we pioneered Systems Thinking in media. As the trusted partner to more than 2000 brands globally, we are committed to keeping our clients at the forefront of a constantly evolving industry, whether that’s branding, performance or eCommerce. Through our cutting-edge technologies and unparalleled data, we don’t simply create automated processes – our experts combine our systems and technologies with a relentless focus on driving growth for our clients. It helps that we are one of the world’s top three global media networks, and part of GroupM and WPP. This gives us access to the richest data sets and the most robust benchmarks in the business. We use this data to power The System, our proprietary planning platform. Every day, this enables our 8,000 people – in 125 offices, across 100 markets – to unlock our clients’ growth potential for their brands.

Our analytics is end-to-end: We measure from websites and mobile applications, to cash registers. We integrate analytical and marketing tools to make your investment more efficient, to improve the experience of your users and to achieve your business objectives.

We are conversion optimisers who help our clients use actual data instead of guesses. Armed with scientific methods, we reveal our customers’ growth potential and help them reach their business goals. Since the start, we’ve improved conversion in over 600 projects – and that’s something that we’re going to keep doing. Apart from having the best CRO experts in Sweden on our team, we’ve also started Sweden’s first CRO course “Conversion Manager” as well as the largest conversion and growth event in the Nordics – “Conversion Jam”. We currently have over 60 conversion heroes in our three different offices in Stockholm, Gothenburg and Oslo.

You’ve got a vision. A marketing journey that connects with your customers on a personal level. Builds real relationships. And drives consistent growth for your business. But turning that vision into reality? That’s the hard part. Campaigns fall flat, and you’re not sure what went wrong. You bring in agencies, but they can’t execute. And the customer experience you dreamed of feels out of reach. That’s why we built Smart Panda Labs. We bridge the gap between marketing goals and technical execution for companies like Wyndham, AdventHealth, and Related – and build digital experiences that drive millions in new revenue.

Conversion Maker GmbH is a technology hub and consulting company with a focus on customer value enhancement/conversion optimization. True to the motto "Technology meets People", our 30 person strong team helps our customers generate more sales, more conversions and more loyal customers.

BRIVO is a Norwegian based service company that focuses on the Nordic market. Our core areas of expertise are within consultancy and Digital Experience Analytics Services. We consist of a highly skilled workforce which aspires to grow provide services that encompass the data pyramid from data, knowledge, and insights to transform into actions.

BOOST YOUR CONVERSIONS Drawing on a unique comprehensive methodology and a strong client collaboration, we at Conversion&Co leave no stone unturned to improve your conversion rates and assist you with their optimisation. Landing pages, navigation, ergonomics, product presentation, sales funnel... The opportunities to improve your website's performance are limitless. Our holistic approach allows us to address the optimisation of your conversion rates in a methodical way.

Founded in 2018 by passionate professionals and former members of major firms, the agency propels its clients to dazzling success, thanks to expertise that transcends conventional industry boundaries and deeply data-driven execution. With each project, the agency strives to break down the barriers between technical excellence and creativity, placing people at the heart of each collaboration. 1./ Conversion Optimization & Customer Experience Optimization Conversion Optimization focuses on increasing the percentage of visitors who perform desired actions on a website. A UX audit evaluates user experience aspects to identify barriers to conversion, providing insights for enhancements that improve user engagement and satisfaction. 2./ Web Analytics Web analytics involves the collection, reporting, and analysis of website data. The focus is on understanding and optimizing web usage to enhance user experience and effectiveness of online marketing campaigns. Tools like Google Analytics provide insights into traffic, engagement, and conversion metrics. 3./ Business Intelligence (BI) Business Intelligence encompasses the strategies and technologies used by enterprises for data analysis of business information. BI tools facilitate the transformation of raw data into actionable insights, enabling informed decision-making and strategic planning across various business functions. 4./ SEO (Search Engine Optimization) SEO involves enhancing website visibility and organic search results through optimization of content, architecture, and link building. The goal is to increase traffic by improving rankings in search engine results pages (SERPs). 5./ Media Buying (SEO, SEA, Social Ads) Media buying in digital marketing encompasses the strategic purchasing of ad spaces across platforms including search engines (SEA) and social media (Social Ads). It aims to maximize the impact of ad campaigns through targeted exposure and optimized ad spend. 6./ Editorial / Content plan strategy Editorial strategy involves planning and managing content creation that aligns with brand messaging and goals. It focuses on developing a coherent content calendar, targeting specific audiences, and crafting engaging, relevant content to build authority and trust. 7./ AI (Artificial Intelligence) As a Service The use of AI in digital marketing enhances decision-making and automation of tasks. AI applications include predictive analytics, personalized content delivery, chatbots for customer service.

commonFont is a premier professional services firm offering advanced technical delivery capabilities and consultative advisory services. We work with global brands to optimize digital insights and improve omnichannel experiences at scale. With a client-first approach, we identify solutions that meet client business needs, then translate strategy into execution across technology platforms and operational teams. The intersection of people and technology is our sweet spot. • We drive durable business outcomes through forward-looking design, implementation, and management of leading Customer and Employee Experience technologies like Qualtrics and Medallia. • We offer expertise in how to enrich feedback data through integrations with real-time digital insights, CRMs, CDPs, ticketing software, and marketing automation tools. • We specialize in Human-Centric Experience Management, facilitating a comprehensive understanding of your customers to create and curate personalized experiences.

Centnex SRL is a private limited liability company based in Belgium, established on November 22, 2013. We specialize in business management consultancy with a focus on marketing, digital strategies, and IT services, including advisory on operational efficiency, e-commerce, and customer experience. Our services encompass office administrative support, organization of conventions and trade shows, vocational training, and other business support activities. Founded and led by Alexandre Centner, a seasoned marketing expert with over 24 years in digital and strategic roles (including interim positions at ENGIE Belgium and partnerships in startups like Book2Meet), Centnex acts as a flexible consulting hub for small to medium enterprises, helping them navigate growth and innovation in competitive sectors. With a modest team and revenue in the $1M–$10M range, we prioritize tailored, ad interim solutions to drive sustainable results.

Capgemini provides consulting, technology, and digital transformation services. It addresses clients’ opportunities in the world of cloud, digital, and platforms, as well as enables organizations to realize business ambitions through an array of services from strategy to operations.

Like Reply is a data-driven Digital Marketing specialist with expertise in analytics, attribution modeling, marketing automation, lead management, SEO and performance media as well as AdTech/MarTech projects. With its expertise, Like Reply creates the best possible digital experiences by combining effective solution design with innovative Marketing and E-Commerce Cloud Technology. The company's services range from the analysis of business and marketing KPIs to the design of processes and Customer Journeys to the implementation and operation of Marketing Cloud Solutions. Like Reply is part of the Reply Group.

Making Science is an international technology and marketing consultancy specialist in e-commerce and digital transformation. The markets in which Making Science operates are digital advertising, data analytics, e-commerce and the cloud, all of which are experiencing high growth rates.