Solution Partners

Merkle is a leading technology-enabled, data-driven customer experience management (CXM) company, part of dentsu. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. Our capabilities span people-based marketing disciplines: customer strategy, customer experience and personalization, customer relationship management, and enterprise technology services. Globally, Merkle is the only experience transformation consultancy founded on a heritage of customer identity, data, and performance, our 1,000+ award-winning designers, 4,500+ data scientists, 5,000+ engineers, and 4,500+ strategists dream, do, and deliver. In Indonesia, our team has consisted of >80 experts with 100+ certifications from multiple principles (Adobe, Google, Salesforce, Contentsquare, AWS, etc), and throughout our journey, we already have achieved multiple recognitions, one of them being 2023 Campaign Southeast Asia Data Analytics Agency of the Year (in collaboration with Merkle SEA). For more information and thought leadership, visit www.merkle.com [https://www.merkle.com]

Growing brands is a challenge that excites us. To unlock growth, you need a big picture perspective across the whole communications system. That’s why we pioneered Systems Thinking in media. As the trusted partner to more than 2000 brands globally, we are committed to keeping our clients at the forefront of a constantly evolving industry, whether that’s branding, performance or eCommerce. Through our cutting-edge technologies and unparalleled data, we don’t simply create automated processes – our experts combine our systems and technologies with a relentless focus on driving growth for our clients. It helps that we are one of the world’s top three global media networks, and part of GroupM and WPP. This gives us access to the richest data sets and the most robust benchmarks in the business. We use this data to power The System, our proprietary planning platform. Every day, this enables our 8,000 people – in 125 offices, across 100 markets – to unlock our clients’ growth potential for their brands.

Founded in 2018 by passionate professionals and former members of major firms, the agency propels its clients to dazzling success, thanks to expertise that transcends conventional industry boundaries and deeply data-driven execution. With each project, the agency strives to break down the barriers between technical excellence and creativity, placing people at the heart of each collaboration. 1./ Conversion Optimization & Customer Experience Optimization Conversion Optimization focuses on increasing the percentage of visitors who perform desired actions on a website. A UX audit evaluates user experience aspects to identify barriers to conversion, providing insights for enhancements that improve user engagement and satisfaction. 2./ Web Analytics Web analytics involves the collection, reporting, and analysis of website data. The focus is on understanding and optimizing web usage to enhance user experience and effectiveness of online marketing campaigns. Tools like Google Analytics provide insights into traffic, engagement, and conversion metrics. 3./ Business Intelligence (BI) Business Intelligence encompasses the strategies and technologies used by enterprises for data analysis of business information. BI tools facilitate the transformation of raw data into actionable insights, enabling informed decision-making and strategic planning across various business functions. 4./ SEO (Search Engine Optimization) SEO involves enhancing website visibility and organic search results through optimization of content, architecture, and link building. The goal is to increase traffic by improving rankings in search engine results pages (SERPs). 5./ Media Buying (SEO, SEA, Social Ads) Media buying in digital marketing encompasses the strategic purchasing of ad spaces across platforms including search engines (SEA) and social media (Social Ads). It aims to maximize the impact of ad campaigns through targeted exposure and optimized ad spend. 6./ Editorial / Content plan strategy Editorial strategy involves planning and managing content creation that aligns with brand messaging and goals. It focuses on developing a coherent content calendar, targeting specific audiences, and crafting engaging, relevant content to build authority and trust. 7./ AI (Artificial Intelligence) As a Service The use of AI in digital marketing enhances decision-making and automation of tasks. AI applications include predictive analytics, personalized content delivery, chatbots for customer service.

Improving customer experiences with data-driven experimentation. At Conversion, we work with start-ups to large enterprises to optimise their customer experience. Our services are designed to match your needs: from full-service experimentation to training your internal tea By A/B testing new messaging, design and functionality – and even pricing and products – we’ve helped our clients generate over £1 billion in additional revenue.

ALKAN Arabia is an IT System Integrator in Saudi Arabia providing wide solutions "Digital Solutions, IT Infrastructure, Datacenter, Computing, Networking, Cyber Security, Digital Mapping and GIS"

Driving growth through Experimentation and Personalisation High impact conversion rate optimisation for your digital business. If you are looking for your best investment this year and want to get your digital business working as effectively as a formula one pit stop then look no further. Lean Convert deliver this through customer-centric testing, conversion rate optimisation and personalisation. Our expert team helps you increase conversion rates at lightning speed to deliver maximum impact to your customers, using our Lean Service Framework

Bridging the MarTech void, we are the authority on marketing & technology. Offering clarity, honesty and a human face, we partner with you to solve your complex business problems through the end-to-end use and understanding of marketing & technology. This results in not only monumental change but also real measurable value for you and your business.

人に寄りそうデジタルマーケティング わたしたちは、生活者に対してより良い体験を提供することで、クライアントのビジネスを支援することができると考えています。 そのために必要なデータの収集から分析、そして活用までの各フェーズにおいて様々な支援が可能です。

We are conversion optimisers who help our clients use actual data instead of guesses. Armed with scientific methods, we reveal our customers’ growth potential and help them reach their business goals. Since the start, we’ve improved conversion in over 600 projects – and that’s something that we’re going to keep doing. Apart from having the best CRO experts in Sweden on our team, we’ve also started Sweden’s first CRO course “Conversion Manager” as well as the largest conversion and growth event in the Nordics – “Conversion Jam”. We currently have over 60 conversion heroes in our three different offices in Stockholm, Gothenburg and Oslo.

We enable brands to connect data, technology & people to create unique customer experiences. With specific expertise in digital advertising, CRO, digital personalisation and marketing automation, we are uniquely placed to help our clients improve their ability to have a consistent and connected experience across channels for their customers.

Centnex SRL is a private limited liability company based in Belgium, established on November 22, 2013. We specialize in business management consultancy with a focus on marketing, digital strategies, and IT services, including advisory on operational efficiency, e-commerce, and customer experience. Our services encompass office administrative support, organization of conventions and trade shows, vocational training, and other business support activities. Founded and led by Alexandre Centner, a seasoned marketing expert with over 24 years in digital and strategic roles (including interim positions at ENGIE Belgium and partnerships in startups like Book2Meet), Centnex acts as a flexible consulting hub for small to medium enterprises, helping them navigate growth and innovation in competitive sectors. With a modest team and revenue in the $1M–$10M range, we prioritize tailored, ad interim solutions to drive sustainable results.

Pegasus Consulting is a leading digital agency developing the Italian market for scale-up & startup SaaS companies in the Customer Experience solutions space.

Like Reply is a data-driven Digital Marketing specialist with expertise in analytics, attribution modeling, marketing automation, lead management, SEO and performance media as well as AdTech/MarTech projects. With its expertise, Like Reply creates the best possible digital experiences by combining effective solution design with innovative Marketing and E-Commerce Cloud Technology. The company's services range from the analysis of business and marketing KPIs to the design of processes and Customer Journeys to the implementation and operation of Marketing Cloud Solutions. Like Reply is part of the Reply Group.

Arke Is A Full-Service Experience Design and Technology Consultancy We exist to reimagine how brands connect with customers through memorable, meaningful, and measurable experiences Give us a goal, we'll get there together. Arke's unique approach (A.T.O.M.) ensures solutions address both the immediate and evolving needs of the business and its customers – in a more collaborative, flexible, and efficient fashion. Get better results by asking the right questions. The Advise stage is the foundation for our process. We begin with the end in mind. By asking the right questions, leveraging the appropriate tools, and building business alignment upfront, we ensure the solution leads to better engagement, better conversion, and better results. Reimagine your approach to digital. The Transform stage realigns customer needs, operations, and technologies to change the behavior of the business and its customers. This approach produces seamless end-to-end experiences that extend beyond the website creating more intimate connections and new revenue opportunities. It's little things that make the difference. In the Optimize stage, we leverage analytics, real-time testing, and experimentation to provide highly targeted and finely tuned customer experience enhancements that drive increased engagement and conversions. Closing the loop with performance data. Measurement is vital to understanding how your digital ecosystem is performing. In this stage, we aggregate data from multiple sources to make actionable insights, ensure the solutions are successfully meeting desired business metrics, and set a clear path for future success. Arke can enhance your customer experience strategy, resolve technology challenges, and help crush your business goals. Let's work together.

Atoms is an experience design studio based in Milan, Padua and Arborea, focused on Research, Design and Development. Our studio crafts digital products and services, blending data and human needs to generate insights thanks to quantitative and qualitative research. We use cutting edge technologies to develop complex digital products with smooth interactions.

About REO is a customer experience agency. We are an eclectic mix of bright and creative thinkers, embracing the best of research, strategy, design and experimentation to solve our clients’ toughest challenges. We work across a variety of sectors, with companies such as Amazon, M&S, Tesco and Samsung. Our Mission & Values To fearlessly transform our clients’ businesses and reputations by evolving the Customer Experience for their customers. We achieve this through: • Our curious and relentless drive to gather insights that matter. • Our proactive mindset and forward thinking to deliver lasting value. • Our adventurous approach to adapt and learn quickly. Our people We have teams of researchers, designers, consultants, strategists, developers, marketeers, sales, project managers, analysts and directors; they all share one common trait: curiosity. We are inevitably biased (as is everyone), nonetheless we like to think we have some of the most talented people in their respective fields, who work hard and enjoy life to the full. Our culture Curiosity is great, but at times it can be difficult when people question and challenge how things are. Creating a positive environment where innovation and creativity can flourish requires self-belief and a strong culture of experimentation to try new things. Culture means a lot of things, so we documented ours and openly review it, which has been hugely beneficial. For example, we believe that openness does not mean being blunt to the point of rude; it means nobody should shy away from what needs to be said, as long as they are courteous and consider their audience and environment. If you want to be a part of the team, or fancy working with us check out our careers page don’t hesitate to get in touch. We’re always happy to have a chat.

Optimize matter est un cabinet de conseil spécialisée en Data analytics, Customer experience et Data cloud, alliant expertise technique et conseil stratégique. Nos consultants aux profils hybrides , Data & Tech, accompagnent leurs clients de la définition et la mise en œuvre opérationnelle de leurs projets Data.

Biglight is an Experience Design Agency that helps brands shape digital transformation strategies that are rooted in a profound understanding of customers needs. We design distinctive and engaging digital experiences that meet those needs and deliver business growth. To do this we balance our curiosity and creativity with data, insight, experimentation and measurement. Biglight's clients include Asda, Boden, Halfords, The North Face, Timberland, Vans and Wilko.

CLIENT SERVICES When clients win, we win. Our service principle is singular: when clients win, we win. Simple in structure, consistent in quality, and laser focused on business outcomes, premium client service is our primary duty. Our clients benefit from our scale which represents $50B media billings in the global marketplace (COMvergence, 2019). MEDIA STRATEGY Strategy is sacrifice. Our focus is in engaging the consumers that matter most to our clients’ businesses. We have a modern and precise understanding of our audiences and the value brands can bring to them. As populations and consumers transform around the world, we make advertising work better through cultural and data-based insights and sound media strategies. MEDIA INVESTMENT Investment integrity is everything. Combined with GroupM’s global scale, our media investments – guided by brand safety, leading privacy principles and premium relationships – represent 1 out of 3 ads in the global marketplace. Through modern investment services, we put money against goals that move businesses forward. DATA SCIENCE Data future-proofed. We’re future-proofing our audience-based planning through “synthetic” data. While no silver bullet technology will meet every media challenge, our perspective on client data augmentation provides an alternative identity-based solution.

Yoghurt Digital is a Sydney-based digital marketing agency specialising in conversion optimisation, user experience and SEO. We’ve built our entire agency on intimately understanding our client’s consumers and their online behaviour, balancing smart data insights and digital strategy to increase sales. With everything in the online world trackable and measurable, being “data driven” is no longer a buzz word but rather an essential lifestyle choice for us as an agency. Quite frankly, we love data. In fact, we’re so proud to call ourselves data driven that we even turned it into our company slogan: “A love affair with data. Not opinions.” We believe that brilliant digital work happens when cutting edge analysis and full-flavoured personality are brought together. Big agency experience. Small agency care. Small agency hustle. Some call this “synergy”. We call it Yoghurt. https://www.yoghurtdigital.com.au

Openbox are User and Customer Experience enhancers underpinned by impeccable technical pedigree in various market sectors. We have 3 Pillars to the business; Analysis, CX/UX & Architecture and have saved in excess of £3 Million+ for our clients. Our results can be verified by previous clients and C-Suite stakeholders who can attest to our incredible work standards and delivery. Our Key strengths; • Unique ability to build excellent relationships with various types of stakeholder profile – Whether it’s a technical or a c-suite stakeholder the articulation of findings and roadmaps are world class. • Take time to culturally understand the customer to ensure employee and customer experience in digital transformations are equally world class. • Overseen various fintech mergers with Top Tier FS clients • Excellent track record in accelerating delivery and Time To Value