- Digital Experience Analytics - DXA
- Voice of Customer - VoC
- Voice of Customer
- Enterprise
- Pro
Developed by: Contentsquare
Support Email: partnerships@contentsquare.com
About UserTesting
UserTesting is fundamentally changing the way digital products and experiences are built and delivered by helping organizations get insights from customers–from concept to execution. Built on top of a world-class, on-demand sourcing engine, customers can receive fast, high quality, opt-in feedback from both our proprietary and partner-sourced audience networks around the world. UserTesting offers the industry's most comprehensive experience research solution. Unlike approaches that track user behavior or collect customer listening data on live experiences, then try to infer what that data means, UserTesting enables companies to get input directly from customers–earlier in the process–helping to reduce guesswork, and bringing experience data to life with human insight. The company, formed through the combination of UserTesting & UserZoom, has more than 3,400 customers worldwide, including 75 of the Fortune 100 companies.
UserTesting and Contentsquare
By combining Contentsquare’s powerful customer behavior analytics platform, customer journey analysis, merchandising analysis and session replay with UserTesting’s on-demand human insight platform, you can understand the “why” behind the “what”, taking the guesswork out of experience decisions and enabling you to deliver the digital journeys your customers desire most.
Together, with UserTesting and Contentsquare, organizations are empowered with the right mix of qualitative and quantitative data they need to make customer-centric decisions that increase engagement across digital platforms.
Use cases
- Get a complete picture of your customer
Combine user feedback in UserTesting with session replays and journeys in Contentsquare to connect qualitative and quantitative insights, and create the right experiences for all target customers.
- Reduce redesign or replatforming spending
Leveraging direct feedback from Beta users and impact quantification of widespread issues, identify best practices ahead of time to reduce unforeseen development costs or project risks
- Validate hypotheses or deep dive into an interesting journey
Remove the guesswork from user experience decisions by referencing customer behavior in Contentsquare, and leveraging UserTesting to understand behaviors in context.